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Unified framework allows operators to quickly and easily implement, manage, control
and monetize video content
London (IPTV World Forum) – March 22, 2011 (Booth #167) – Edgeware, the
technology leader in distributed video delivery, today announces its Distributed Video
Delivery Network (VDN) strategy for network operators. Edgeware’s Distributed VDN is a
unified framework for video delivery, answering operators’ demand for a simple platform
to deliver next generation video services with the highest Quality of Experience (QoE) to
any screen, independent of the underlying network infrastructure.
Up until now, meeting the growing consumer demand for high quality content anytime,
anywhere, on any device has been a challenge. Operators were forced to take radically
different approaches to deliver linear TV, VoD and OTT video services. Edgeware’s highly
scalable solution is infrastructure independent. The Distributed VDN offers operators a
simple approach to implement, manage, control and monetize content delivered over
their networks.
Edgeware developed its Distributed VDN framework to include five key elements that
together built a complete video delivery infrastructure:
Unified purpose-built server allows operators to deliver IPTV or Cable services
over managed network as well as WebTV and HTTP adaptive streaming based
services over TCP based unmanaged networks.
Demand based asset propagation enables automatic distribution of content
across the network using popularity based algorithms for most effective use of
network bandwidth and improving the overall QoE.
Sophisticated management tools for playout, session, bandwidth and systems
management and reporting to enable further monetization of content through
provisioning of wholesale services. Advanced playout management allows for
maximum leverage of existing assets by enabling virtual channels and ad
insertion.
Advanced time-shift services allow easy addition of features such as start
over, Pause LiveTV and network Personal Video Recorder (nPVR.) Integrated
multicast to unicast conversion allows maximum use of existing resources and
migration or extension of services from walled garden IPTV to OTT or WebTV
services.
Fast Channel Change and retransmission further enhance QoE across high
packet loss environments.
“In order to keep up with the rapidly evolving environment, operators needed an easy to
deploy, cost-efficient and highly scalable solution for video delivery,” said Joachim Roos,
Edgeware’s chief executive officer. “Edgeware’s Distributed Video Delivery Network
gives the operators freedom to simply and quickly migrate from their existing
environment, monetize content delivered over their networks and further enhance the
Quality of Experience for their subscribers.”
Edgeware will demonstrate its Distributed Video Delivery Network at IPTV World Forum,
in London 22nd-24th March, booth #167.
About Edgeware
Edgeware is the technology leader in distributed delivery systems needed for a new era
of “anytime, anywhere” TV and video. Edgeware’s next-generation purpose-built
appliances and integrated systems enable operators and carriers to cost-effectively grow
their TV and video services and scale them across their network to an increasing
number of users on any device. Edgeware is headquartered in Stockholm, Sweden, with
a U.S. office in San Jose, California.
For more information, please visit www.edgeware.tv.
For Press, Public Relations & Photography at Edgeware please contact:
Duncan Potter
Chief Marketing Officer
Edgeware
Tel +46 7077 38545
duncan.potter@edgeware.com
Julia Fedorova
VisiTech PR
+1 (303) 752-3552 x223
EW@visitechpr.com