At IBC2018, our CMO Richard Brandon will take the stage to explain how operators and content distributors can go beyond traditional broadcast TV. Titled How OTT is positioned to deliver an experience that’s beyond broadcast, the talk will take place in the Content Everywhere Hub at 12pm on Monday 17 September.
As the quality of OTT delivered content has steadily improved, broadcasters are no longer challenged to match the experiences of traditional TV. Instead, streamed content has gone beyond broadcast TV. In this talk, Richard will explain how broadcasters and content owners can deliver the ultimate experience. Listeners can also learn how Hong Kong based OTT service myTV SUPER has attracted more than 5 million viewers in less than 2 years, providing 4K content at 50fps with personalized advertising.
Edgeware will also demonstrate its beyond broadcast experiences on stand 14.F20 at IBC2018, including its Ad Enabler and award-winning forensic watermarking solution.
When:Monday 17 September, 12pm
Where:Content Everywhere Hub at IBC2018
Learn more:Book a meeting with Edgeware at IBC2018 here
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